Company Description

M1 Finance has created a personal wealth-building platform made for the modern era, uniting personal perspective and automated ease. We seamlessly combine free investing and low cost borrowing all in one intuitive, automated Finance Super App, and we’re driven by a mission to empower personal financial well-being. We believe that financial well-being is fundamental to overall well-being, and we strive to deliver products that are simpler, smarter, and stronger than those created by our boring, entrenched, and slow-moving competitors in the personal finance industry.

Our clients have already trusted us with over $12 billion of assets, we’re currently helping hundreds of thousands of people grow and manage their wealth with our industry-leading automation and tools, and we’re adding thousands of new clients every day.

We’re looking for passionate people who want to improve and build on what we’ve created and take responsibility to help others build something meaningful and sustainable for their futures.

We mean it when we say, “M1 is yours to build.”

If this sounds interesting to you, read on!

Job Description

We’re looking for a Senior Product Designer to drive the next chapter of M1’s growth. You’ll focus on how new clients discover, understand, and fall in love with M1, from first impression to first investment. This is a hands-on role for a designer who thrives at the intersection of product, marketing, and brand, and who cares deeply about elevating craft and conversion.

You’ll join a small, high-impact team where design is central to product strategy and where your work will directly shape how hundreds of thousands of people experience financial empowerment.

What you’ll do

• Design for awareness and conversion. Bring M1’s story to life through intelligent onboarding flows, in-product education, and high-performing landing experiences that help new clients understand M1’s value and confidently take their first steps.
• Connect with clients. Listen, observe, and turn their feedback into actionable insights and ideas that drive meaningful outcomes, ensuring every design decision is grounded in real user needs.
• Explore, prototype, and test rapidly. Use data and insights to move from hypothesis to polished design with speed and rigor, validating ideas through user research, experimentation, and measurable results.
• Elevate craft through systems. Be an active contributor to Liquid, M1’s design system, defining components, tokens, and patterns that make our experiences consistent, scalable, and beautiful.
• Collaborate deeply. Work side-by-side with Product Management, Engineering, Brand and Marketing to ensure ideas are not only beautiful but feasible, performant, and grounded in strategy.

Qualifications

Who you are

• A strategic designer who can distill complex ideas into clear, motivating experiences.
• A growth-oriented thinker who loves designing moments that drive awareness, engagement, and conversion.
• A research-minded creator who’s curious about customer behavior and knows how to translate insights into elegant design solutions.
• A craft-driven maker who obsesses over details, from typography and motion to microcopy and accessibility.
• A systems builder who understands how to scale design quality through reusable patterns and design tokens.
• A collaborative partner who thrives in a fast-paced organization and influences through clarity and empathy.

Your background

• 10+ years designing best-in-class digital products for web and mobile.
• A portfolio that shows elegant end-to-end design work, from insight to strategy to polished UI.
• Experience designing for growth — acquisition flows, onboarding, personalization, and conversion.
• Strong foundation in interaction, visual, and systems design.
• Fluency with responsive design, native platform patterns, and design systems.
• Passion for personal finance, investing, and empowering financial independence.

(Applications without a portfolio will not be considered.)

Salary band - $140,000-$175,000

Additional Information

Our Values

Our team embodies our ten core principles and if these principles speak to you – we’d love to talk with you.

• Mission Driven: Life short – everyone should spend their waking hours on something they find meaningful. We believe improving people’s financial wellness improves lives. It’s a vital and worthy cause.

• Extreme Ownership: We think and act like owners. That means we’re responsible for the results to our clients, coworkers, and M1 shareholders. Our focus is on building long-term value, not scoring short-term marks.

• Boldness: We want to do things of consequence. Make a difference. Put a dent in the universe. Thinking big inspires results. We’d rather fail at something meaningful than succeed at something trivial.

• Bias for Action: Results lag prior efforts – we can’t hope or wait for results. Instead, we believe a good process leads to good outcomes and persistent progress leads to compounding.

• Economical: We strive to do more with less. We’ll always be limited in time, money, and energy, especially compared to our ambitions. We must use our limited resources on what matters and regard constraints as motivators.

• Transparency: Context and accurate information are the foundation of strong decision making. We share information openly, honestly, deliberately and broadly.

• Team-oriented: People at M1 may play different roles, but we’re all on the same team. Together, we can achieve more. We maintain a low ego, make everyone feel welcome, trust one another, and seek out and respect different perspectives.

• Challenged, But Not Overwhelmed: We are curious people who always want to grow. We support growth through high standards, clearly defined responsibilities, and broad autonomy, with help when needed.

• Effectiveness: We care about performance and results, not specific methods. Different problems may require creative brilliance or a simple idea; grinding hard work or casual effort; or disciplined process versus scrappy implementation. Effective people do what’s needed to get the right things done and deliver intended results.

• Integrity: We do the right thing. When we make mistakes, we own and correct them. We’d be proud if our actions were shared with our family, friends, and strangers. Everyone can count on us to act according to our values. This trust must never be broken.

Our Perks

• Competitive Pay and Stock Options

• Comprehensive health, dental, vision, disability, and life insurance

• Retirement benefit with employer match

• Unlimited PTO

• Transparent and open communication with leadership

M1 is an equal opportunity employer and values diversity across the company. M1 does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.