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Senior Product Marketing Manager

Revv

Revv

Marketing & Communications, Product
New York, NY, USA
Posted on Dec 5, 2024

About the Role

Revv is revolutionizing the auto collision industry with innovative AI solutions, and we’re seeking a Senior Product Marketing Manager to lead our go-to-market strategies, product positioning, and sales enablement efforts. This role is critical to ensuring Revv is recognized as the leader in the Advanced Driving Assistance Systems (ADAS) market and helping our customers succeed.

If you thrive in high-growth, fast-paced environments and bring a blend of strategic thinking and hands-on execution, this is the perfect opportunity for you. As the Senior Product Marketing Manager, you’ll own market positioning, competitive intelligence, and the launch of new products and features. Working closely with cross-functional teams, you’ll develop compelling narratives and provide tools that empower sales and marketing teams to excel.

Responsibilities

Market Intelligence & Positioning

  • Develop a deep understanding of our buyers, including their decision-making process, pain points, and key purchasing criteria.
  • Conduct competitive analysis to identify opportunities and translate insights into actionable strategies.
  • Create and refine messaging that aligns with Revv’s mission and differentiates us in the market.

Product Launches

  • Collaborate with product and marketing teams to plan and execute impactful go-to-market strategies for new features and products.
  • Manage the end-to-end launch process, ensuring alignment across product, sales, and marketing teams.

Sales Enablement

  • Develop training materials, tools, and collateral that empower sales teams to effectively communicate Revv’s value proposition.
  • Equip customer-facing teams with competitive insights and guidance for positioning Revv against competitors.

Customer Insights & Analytics

  • Gather and analyze customer feedback, market research, and performance data to prioritize product enhancements and refine strategies.
  • Monitor the effectiveness of product marketing initiatives and iterate for continuous improvement.

Qualifications

Professional Experience

  • 5+ years of experience in product marketing, ideally in a SaaS or high-growth environment.
  • Proven track record of crafting effective positioning, messaging, and go-to-market strategies.
  • Expertise in competitive analysis and leveraging market insights to drive strategy.

Technical Skills

  • Strong knowledge of SaaS metrics and experience creating impactful sales and marketing tools.
  • Ability to analyze data, identify trends, and make data-driven decisions.

How You’ll Embody Revv’s Core Values

Empathy & Customer Obsession

  • Deeply understand our buyers, their needs, and their challenges to deliver solutions that resonate.
  • Craft clear, customer-centric messaging that highlights Revv’s ability to solve complex problems.

Innovation

  • Design forward-thinking go-to-market strategies that differentiate Revv in the ADAS market.
  • Leverage data and market insights to create unique approaches for product launches and positioning.

Resilience

  • Adapt quickly to market dynamics and evolving customer needs while maintaining focus on long-term goals.
  • Address challenges head-on with strategic thinking and a solutions-oriented mindset.

Grit & Passion

  • Take ownership of Revv’s product marketing efforts, driving initiatives with energy and determination.
  • Inspire teams with a relentless focus on delivering value to customers and achieving business goals.

Compensation Range

$150,000 - $180,000

Ready to Join Us?

Apply now and be part of a team driving meaningful change in an industry ready for transformation.